Select Work
From branding and digital design agencies to twelve years building a handmade textiles brand, my work spans brand identity, product collections, creative strategy, sustainability, and supply chain operations. What gets made depends entirely on who I'm making it with.
FOUNDER, CREATIVE DIRECTOR, & CEOMINNA
Twelve years building an ethically handmade home goods brand from the ground up.
PRODUCT DESIGN • CREATIVE DIRECTION • ARTISAN SOURCING • SUPPLY CHAIN DEVELOPMENT • RETAIL STRATEGY • SOCIAL IMPACT • OMNI-CHANNEL SALES STRATEGY • MARKETING STUDIO & PATTERNThe Portals Collection
Hand painted, sustainably printed wallpaper and fabric by the yard. Available direct, to the trade, and by commission.
PATTERN DESIGN - SURFACE DESIGN - ART DIRECTIONBRAND IDENTITY & CREATIVE DIRECTIONOnyra
Brand world building for a new intimacy and wellness brand in Upstate New York.
BRAND IDENTITY • CREATIVE DIRECTION • BRAND VOICE Working alongside founders.
STRATEGIC ADVISORYOngoing partnership for founders building values-driven brands. A small number of clients at a time. The work is shaped by what each founder actually needs.
Pre-launch homegoods brand working with artisans in India.
Agnya
- ADVISORY - GO TO MARKET STRATEGY- ADVISORY - WHOLESALE & GO TO MARKET STRATEGY Artisan sourcing and product development brand in Guatemala.
Casa Flor
Guatemalan rug brand expanding product offering.
Querencia Creativa
- ADVISORY - PRICING + WHOLESALE STRATEGYPre-launch design studio and shop collaborating with artisans in Chile.
Nanai Home
- ADVISORY - GO TO MARKET STRATEGYAnew
Concept store in NYC.
- PROJECT - PRODUCT CURATION - RETAIL OPERATIONSArtisan sourcing and product development company in Mexico.
KipTik
- ADVISORY - BUSINESS DEVELOPMENT